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The world of YouTube videos has changed a lot in the past few years. There are more videos, and they're watched by more people than ever before. But there's also a lot of competition, which means that you need to do extra work to make sure your video ranks as high as possible on search engines like Google and Bing. Here are tips for getting better rankings in 2022 and choosing the most eligible SEO in Canberra for that.

Create better titles

Your title is the first thing users see and read when they search for videos. It should be short and sweet, descriptive of the video's content (if possible), unique, keyword rich, interesting to read and eye-catching.

For example: "How to Make a Cake in 5 Minutes." This title tells us exactly what we're going to learn in this tutorial video, who it's for (anyone) and how long it will take us to complete the task. The main keywords are "cake", "tutorial" and "make".

Authoritative content is the real deal

The real deal is authoritative content. This means that your content has been written by a real person, not just a collection of keywords you've thrown together. You've likely heard of this concept before—but what does it mean to be "authoritative" on a topic?

In order for your content to be authoritative, you need to be an expert in your field. In other words: if someone searches Google for "how much do video games cost?" they should see one of your videos at the top of the results page. This doesn't mean that you have to know everything about every game ever made; rather, it means that if someone types in their question into Google's search bar and finds multiple pages filled with information about video games (and only video games), then those pages are an authority source on the subject matter and should rank high in any SERPs (search engine results pages).

Use your audience to find great topics and content

You’ll want to ask your audience what they want to see. This will help you find what they want and need, and allow you to serve it up in a way that speaks directly to them.

Audience suggestions are good places to start when figuring out what kind of content would work well on your channel, but don’t stop there. You can also use the same method for finding new topics or creators who have similar views as yours!

Include keywords in the videos themselves

If you want to rank well, it’s important to include keywords in the video itself. Include a keyword in the title, description and tags: The title of your video is an important piece of metadata that Google will look at when ranking videos in search results. Make sure you include relevant keywords for your target audience in this title! You should also use keywords throughout your description and tags as well (more on this later).

Home Videos won't be acceptable

Back in the day, people used to be able to get away with shooting home videos on their cell phones and posting them on YouTube. But now it's a whole new world. The internet has gotten more competitive, and there are millions of amateur video channels that want your viewers' attention. To stand out from the crowd, you'll need great video quality (and not just in terms of resolution). So if you're planning to make videos in 2022 or beyond, here are some things you should consider:

Use professional equipment. This means investing in high-quality gear like a tripod for steady shots and a microphone for better audio quality. If you don't have these things yet, start checking out options now so that when it comes time for your next shoot later this year or next year or even farther down the line into 2025 or 2028 or whenever else we decide that technology has advanced enough for our current standards of quality (and maybe even past those), then by then everyone will already be using those top-tier cameras/tripods/mics so hopefully someone will have figured out how best practices work around then because right now I'm still learning!

Videos need to have a purpose

The purpose of your video is the most important factor in determining its ranking.

If you want to rank high, make sure you're clear about your purpose and be consistent with it. It should be something that will engage your audience and help them solve a problem or answer a question.

Here are some examples of videos with different purposes:

• To entertain the audience (e.g., comedy sketches)
• To inform the audience (e.g., how-to videos)
• To inspire the audience (e.g., motivational talks)
• To sell something to viewers (e.g., product demos)

Video will continue to replace text

While text is still important, video will continue to replace text as the main content in user generated content.

Video offers many benefits over text, such as:

• More engagement – People are more likely to watch a video than read some text on your website or blog. When you use videos on your website, you can keep people there longer and increase conversion rates significantly.
• More effective – Videos also help explain complex information in a simple and easier way than writing it down would do. With videos you can show what you mean rather than just explaining it with words alone, which helps make them more effective at getting their message across to viewers who might otherwise not understand something so easily explained by using a visual medium like video instead of plain old written words or even diagrams that might have been used before but aren't nearly as effective at explaining things visually so clearly as videos usually do much better job because they're able to capture attention better than any other form of communication out there today!

Conclusion

The future of YouTube is bright, but there are still things that need to be done. YouTube has already made several changes in the past, and we expect that trend to continue. The more popular YouTube becomes as a place for learning, the more complex their algorithms will have to become in order to rank content correctly. They’re also making changes with their new Partner Program so it pays better than ever before and you need the help of best professional hence choose the right SEO in Canberra.